One of the more interesting presentations at today's Philadelphia-Israeli Chamber of Commerce Mobile Conference was made by Israeli start up Rumble. I was surprised to discover that they created the new mobile interface, which has been well received, for the Philadelphia Inquirer and Daily News.
Co-founder and CEO Al. E. Azoulay claims the platform is so easy to use that newspapers will start building a mobile audience within hours of downloading.
The company has some big backers, including the Knight Foundation. The former publisher of the Inquirer, Gregory Osberg, recently joined the advisory board.